Internet Marketing Services Help Business Increase Online Sales

Professional Website Design

It takes mere seconds for users to form an opinion about a website. A well-designed homepage increases appeal, interest, and the chance that the visitor will spend more time on your website. A poorly devised site, however will lead to fewer leads and conversions. Investing in a well thought-out design at the outset of your website design project decreases the probability of needing a site renovation in the near future. An expertly built website also means efficient navigation for visitors, helping to enhance user experience and generate more interest for your services or products. Little things like the color of the links on a page or the location of widgets and advertisements can significantly affect how people view your website. Infatex is happy to offer you the services of experienced web designers. Their skill and professionalism will be an undeniable asset, ensuring a top quality website and a superior online image.

Custom Website Development

Website development refers to all the processes involved in creating a working website, from concept to finished product. A serious website owner puts great thought into web development strategies to help maximize ease of use and portray a professional image. A custom website is a website that is designed specifically for you and your organization or company, without using a cookie cutter template. It allows you to create webpages tailored for your products or services with your target market in mind. Whether you are building a website to increase awareness of your company, generate more sales leads, or simply creating an informational site for your hobbies, we are confident that with our tried and true web development techniques you will have an advantage over your competition.

E-Commerce Solutions: Online Stores

Online shopping is growing dramatically year over year as consumers are becoming more comfortable with buying online rather than visiting a physical store. This trend cannot be ignored by any business organization. An online store or e-commerce website is attractive because of its convenience to the customer, as well as the multiple benefits to the business owner. An online store allows you to sell what you want, when you want, and to a wider customer-base located practically anywhere in the world. For any business, an e-commerce website is an economical way to boost sales. At Infatex, we will optimize your online business with comprehensive e-commerce solutions that have been proven effective time and again. Whether you are building a new business or wanting to increase conversions and sales in an already established business let Infatex be your trusted e-commerce partner.

Social Media Marketing: Viral Marketing

A viral phenomenon is something that is able to spread rapidly while influencing other objects or patterns in its path. This is basically what viral marketing is all about – to spread information quickly, to a large audience through social networks and social websites. When you launch a new website, product or service, it is important that you get the word out. Viral marketing gets this done as fast and as effectively as possible, utilizing sites like Twitter, Digg and Reddit as well as the numerous microblogging sites on the Internet. Viral marketing is one of the best options you have for getting your business or brand known to your target market. It can be difficult to predict the outcome of a viral marketing campaign, but Infatex uses the best practices and tools to exponentially increase your chances of success.

Search Engine Optimization: SEO

SEO is a broad term which encompasses a number of things. One aspect is the process of improving or promoting a website so as to move it up in search engine results pages. This is the primary reason SEO is important. People the visit your site primarily come from search engines like Google, Yahoo, Bing, Yandex, using keywords to find your products or services. Investing in SEO services will ensure that your website gets more visibility and more traffic. Investing in good SEO can increase your returns better than many kinds of online marketing strategies. Keep in mind that Search Engine Optimization is not limited to increasing rankings in search engines. An important part is making sure your content and website is optimized to help visitors find you easily when they are looking for the products or services that your company or organization offers. Infatex has talented SEO specialists and writers who can offer you the benefits of their experience, whether you are creating a new website or wanting to optimize your old webpages.

Online Reputation Management: ORM

Whether or not you do business online, your reputation can be the linchpin of your success or the straw that drives your business into the ground. Consider these scenarios: A potential business partner will want to learn more about you before choosing to work with you or a future employee might want to know the company culture before joining. With so few restrictions on content uploaded to the Internet, a Google search could turn up anything from drunken pictures to the name of your grandmother’s dog, or negative reviews about your company. More than a few businesses have been dissolved because of information found on the Internet. At Infatex, we understand that this is why online reputation management is vital to your business. Opportunities open up if you take the time to maintain a positive reputation. We offer ways to manage your online image as well as techniques for long-term maintenance that give effective results. Working with Infatex puts you in control of your personal or business reputation on the internet so you can focus on growing your business.

Pay Per Click Advertising Management: PPC

If you have ever seen the advertisements that appear with search engine results, you have seen examples of pay per click advertising. Basically, search engines or websites carry your ads and every time your ads are clicked and visitor lands on your website, you pay for that click. PPC ads are one of the fastest ways to get traffic to your website. There are different forms of PPC advertising and different programs that are offered by different PPC ad providers. With PPC ads, it’s possible to choose where in the search results to place your ads, and with premium spots you can increase sales and traffic to your site. Running PPC campaigns requires a high level of knowledge of PPC advertising as well as a great deal of time, both of which will take you away from your actual business. We offer professional PPC management services to help your business compete on the internet by increasing leads and conversions.

Unnatural Backlink Removal Service

Unnatural links and spam links are some of the most damaging things for a website. In the quest to achieve a favorable results page ranking on Google, it is tempting to fall into the trap of hosting such links. Unfortunately, these practices can backfire on you and actually cause Google to penalize your site, causing your ranking to slip even further. When this happens, your best bet is to rely on an expert link removal service. We at Infatex take pride in our wide range of link removal services. Our team of experts will help you throughout every step of the process of cleaning up your website’s backlink profile so that it passes the criteria of Google and all the other major search engines. If you have been wondering how to clean up your link profile in the most efficient and effective way possible, our link removal service is exactly what you need.

Web Copywriting: SEO Copywriting

Effective copywriting is one major factor in the success of a website. Once an individual sees your landing page, your content will determine whether he or she would explore the site or leave. Furthermore, search engines will “grade” your website based on the amount and quality of content on your website. The more interesting or inspiring your copy is, the longer the visitor will stay and the more likely the user will purchase a product or service. Copywriting for a website is inextricably linked with web design and SEO. All three should have a consistent message because they work together to get your customer or client interested in what you have to offer. Infatex offers our expertise in helping you create amazing copy for your website or content for your SEO campaigns. We have been in the industry long enough to know which SEO copywriting strategies work!